{"product_id":"loreal-everpure-purple-shampoo-blonde-silver-highlighted-hair","title":"L’Oréal EverPure Purple Shampoo for Blonde, Silver \u0026 Highlighted Hair","description":"\u003cp class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cem\u003e\u003cstrong\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eL’Oréal EverPure Sulfate-Free Purple Toning Shampoo\u003c\/span\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eKeep blonde and highlighted hair looking fresh with L’Oréal Paris EverPure Purple Toning Shampoo. This sulfate-free shampoo gently cleanses while neutralizing unwanted yellow and orange tones for brighter, cooler-looking blonde, bleached, highlighted, and silver hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eInfused with hibiscus extract and purple pigments, the moisturizing formula tones brassiness while helping leave color-treated hair soft, smooth, and hydrated. Its color-caring formula helps maintain vibrant-looking hair without harsh sulfates or salts.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cstrong\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eKey Benefits\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eNeutralizes yellow and orange brassiness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eTones blonde, bleached, highlighted, and silver hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eHelps maintain cooler, brighter-looking blonde tones\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eInfused with hibiscus extract and purple pigments\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eMoisturizes and helps leave hair soft and smooth\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eSulfate-free and color-caring formula\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eVegan formula\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eFree of sulfates, parabens, and harsh salts\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eHow to Use: \u003c\/strong\u003eUse 2–3 times per week in place of your regular shampoo. Apply to wet hair, lather, and leave on for up to 2 minutes. Rinse thoroughly and follow with EverPure Purple Conditioner.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\" style=\"text-align: justify;\"\u003e\u003cspan style=\"font-family: 'Century Gothic',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e Blonde, bleached, highlighted, silver, and color-treated hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"CgC Beauty Collections","offers":[{"title":"Default Title","offer_id":45774057570460,"sku":"LO00003s","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0587\/8844\/6364\/files\/loreal-puple-shampoo-1.png?v=1765645488","url":"https:\/\/cgcbeautycollection.com\/products\/loreal-everpure-purple-shampoo-blonde-silver-highlighted-hair","provider":"CgC Beauty Collections","version":"1.0","type":"link"}